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The Room We’ve Been Building
The Complecto x Hip Hop Horology meetup was years in the making. I first came across Hip Hop Horology back in 2024 when it was still a relatively young account. What immediately caught my attention was how naturally it connected two of my favorite things in the world: watches and hip hop. But it wasn’t surface-level watch spotting. It wasn’t just reposts of hip hop artists wearing Rolex, AP, and Patek. They went much deeper. There was real respect for the history and craft of
Jason Gong
Feb 263 min read


Between Two Cultures: Chinatown, Renewal, and the Work of Belonging
Lunar New Year, and why this Year of the Horse story mattered. Why Chinatown Pulls Me Back Every Chinese New Year, I find myself pulled back to Chinatown. Not because it’s trendy or picturesque, but because it feels like one of the last places in New York that still tells the truth. Chinatown is loud, a little smelly, and very much alive. It doesn’t wait for you and it doesn’t soften itself. People walk with purpose and ply their trade on every block - vendors hawking fake de
Jason Gong
Feb 176 min read
Welcome to Our New Home
A Culture-First Home for Craft, Storytelling, and Community Complecto began with watches - not as status symbols, but as entry points. A way into conversations about craft, culture, identity, and taste. The kinds of conversations that don’t just tell you what something costs, but what it means and why it's important. From the start, the goal was to build a community rooted in shared values, curiosity, and genuine passion - where you can show up as you are, learn at your own p
Jason Gong
Feb 162 min read


2023 - Year in Review
As 2023 draws to a close, I want to pause and reflect on all that we’ve achieved this year. The list of milestones is significant:...
Jason Gong
Dec 31, 20231 min read


Introducing the Complecto Jet Star Limited Edition
Made with and exclusively for Complecto, the dynamic platform dedicated to amplifying underrepresented voices in the watch industry and...
Jason Gong
Oct 9, 20232 min read


A Final Look Before the Reveal
It's almost time to pull the curtain all the way back on our first collaboration and I couldn't be more excited (and anxious) to finally...
Jason Gong
Oct 8, 20231 min read


A Sneak Peak at Our First Collaboration
Complecto is a platform that's committed to elevating underrepresented voices in the watch industry, and our first collaboration was...
Jason Gong
Oct 4, 20231 min read


A New Era for Complecto
For the past year, we've been working on something very special and it's almost time to share it with the world. We'll be dropping hints...
Jason Gong
Oct 1, 20231 min read


Women’s History Month Collector Spotlight: Kathleen McGivney
For Women’s History Month, Tell the Time and Complecto are partnering to highlight 5 amazing women collectors from the watch community...
Jason Gong
Mar 24, 20238 min read


Women’s History Month Collector Spotlight: Kelly San Martin
For Women’s History Month, Tell the Time and Complecto are partnering to highlight 5 amazing women collectors from the watch community...
Jason Gong
Mar 22, 20235 min read


Women’s History Month Collector Spotlight: Charity Mhende
For Women’s History Month, Tell the Time and Complecto are partnering to highlight 5 amazing women collectors from the watch community...
Jason Gong
Mar 17, 20239 min read


Women’s History Month Collector Spotlight: Niu-Niu Nie
Written by: Dana Li For Women’s History Month, Tell the Time and Complecto are partnering to highlight 5 amazing women collectors from...
Jason Gong
Mar 14, 20236 min read


Women’s History Month Collector Spotlight: Yana Polikarpov
For Women’s History Month, Tell the Time and Complecto are partnering to highlight 5 amazing women collectors from the watch community...
Jason Gong
Mar 10, 20235 min read


Stories from the Watch Community | WATCH COUTURE
Complecto checks in with two members on the watch straps that saved these two time pieces from the auction block
Jorge Ortiz III & Casimir Gregory
Feb 3, 20233 min read


2022: Year in Review
This time last year, Complecto was just an idea. Now it’s a thriving community of collectors and enthusiasts with a shared passion for...
Jason Gong
Jan 19, 20231 min read


Bezel x Complecto Pt. II
Ever wondered how people got started in watches? Or what jobs there are outside of major auction houses and publications? Or how to turn...
Jason Gong
Jan 19, 20231 min read


Citizen Watch America x Complecto
One of the absolute highlights of 2022 was our partnership with Citizen Watch America. They hosted us in their beautiful HQ at the Empire...
Jason Gong
Jan 19, 20231 min read


Phillips x Complecto: Private Brunch & First-Look
Earlier this month, we teamed up with our friends at Phillips to host an intimate brunch and first-look at their December sale “SEVEN”....
Jason Gong
Dec 24, 20221 min read


Holiday Gift Guide | WATCH COUTURE EDITION
A holiday gift guide for watch straps curated for a variety of different people and budgets.
Maxwell L. B. Thorn
Dec 2, 202210 min read


Stories from the Watch Community | WATCH COUTURE
There’s something kind of magical about how a new strap can make a watch feel completely different and uniquely yours. Especially when...
Jason Gong & Maxwell L. B. Thorn
Nov 18, 20223 min read
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